Category Trends: Page
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Amid inflation, c-store consumers were ‘hesitant to spend’ during Q2
Consumers bought less but spent more, especially in fuel and packaged beverages, according to a report from c-store technology company Skupos.
By Brett Dworski • Sept. 9, 2022 -
How Mondelēz boosts impulse buys
With consumers shopping differently after the pandemic, the snacking giant has retooled its efforts to trigger last-minute purchases on e-commerce and in c-stores.
By Christopher Doering • Sept. 8, 2022
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