3 Big Numbers is a weekly column that looks at a few key details from around the c-store industry.
While many convenience retailers have been adding delivery in recent years, 7-Eleven has been in the game for a long time. The retailer first introduced delivery at select Dallas locations in 2017 and has been growing the service across its footprint ever since.
Fast forward to 2026, and delivery remains a key contributor to 7-Eleven’s business. Parent company Seven & i Holdings shared its first half results last week, including progress for 7Now, its delivery program, in North America.
In this week’s “3 Big Numbers,” we dig into 7-Eleven’s latest metrics.
$550 million
7Now’s gross sales for the first half of fiscal year 2026
7-Eleven reported $550 million in gross 7Now sales for the first half, up 15.6% year over year. That’s important for a company that sees delivery as a vital part of the business.
“7Now is one of SEI's most powerful growth businesses, utilizing its store network as a foundation,” said Seven & i CFO Tetsuya Takagi in the company’s earnings call.
The retailer was hoping to hit $1 billion in annual 7Now sales last year but fell a little short at $979 million. This year, it’s right on track to hit its target of $1.1 billion, but we’ll have to see if the recent momentum holds up.
9.9%
7Now’s same-store sales growth in the first half
Same-store 7Now sales were up 9.9% year over year in the first half. That’s notable when compared to other same-store numbers for the same timeframe.
Same-store fresh food sales, for example, were down 0.3% according to the report. Same-store merchandise sales were basically flat.
However, 7Now’s same-store sales growth slowed from the same period last year, when it rose more than 21%. The added costs of getting food delivered may be putting pressure on this segment of the business.
7,594
The number of stores offering 7Now at the end of Q2
As of the end of the first half of 2026, 7,594 stores, or about 60% of 7-Eleven’s North American c-store network, offered 7Now delivery.
By fiscal year 2030, 7-Eleven plans to expand that network to 8,500 locations, bringing further growth to this part of the business.
The company also hopes to continue boosting its foodservice program, which could help boost delivery. 7-Eleven outlined during its earnings call several ways it’s trying to make its stores more attractive, including by improving existing food items such as boneless wings and adding new hot sandwiches, as well as continuing to open more proprietary QSRs inside stores. The company also offers certain value deals exclusively through 7Now.
While these moves aren’t guaranteed to boost delivery dollars, they certainly help make the program more appealing to customers.
