EG Group, parent company of EG America, which operates more than 1,500 convenience stores across the U.S., has named Mark Segal as its new chief financial officer, effective immediately, according to a Wednesday announcement.
Segal replaces Russell Colaco, who left his post as CFO to become EG Group’s CEO in April. Segal will report to Colaco and will be based in the U.S., the U.K.-based company’s largest market by revenue.
“He is a strong addition to our team, bringing significant international financial and operational experience gained in both listed and private growth-oriented companies,” Colaco said of Segal in Wednesday’s announcement. “We have clear plans in place for growing the EG business and I look forward to working with Mark to deliver on them.”

Segal joins EG Group from Spin Master, a children’s entertainment business that operates in more than 100 countries. He was executive vice president and CFO of the company for over 20 years, notably leading it through an initial public offering in 2015. Besides managing the company’s finances, Segal was the “primary interface with equity and debt capital markets around strategy and business results,” according to the announcement.
Before Spin Master, Segal was VP of finance and CFO for Husky Injection Moulding Systems, a manufacturer of injection moulding machinery and equipment. Prior to that, he was chief operating officer for cold weather apparel manufacturer Canada Goose.
Segal said he’s looking forward to working with Colaco and capturing EG Group’s growth targets.
“EG has been at the forefront of developing an innovative and customer-focused offering, and I believe that my extensive international experience in both public and private companies will help ensure that the finance function supports the growth strategy,” Segal said in the announcement.