Dive Brief:
- Majors Management is bringing AI-powered decision making and automation to its convenience retail and fuel distribution business, the company announced this week.
- Majors is partnering with software and AI engineering firm ResultStack to enhance several areas of its operations, including pricing, inventory, loyalty, labor planning and the customer experience.
- Although many convenience retailers are only dipping their toes into AI, the technology is quickly becoming a mainstay as operators look to smoothen their operations.
Dive Insight:
While many c-store retailers have brought on AI to enhance specific areas of the business, Majors appears to be interested in an all-encompassing platform in ResultStack, whose primary focus is custom software development and digital transformation services. On the AI side, ResultStack’s technical capabilities include machine learning, agentic systems, language model integration, predictive analytics, real-time data architecture and platform engineering.
It’s not clear how heavily Majors will lean on each of these functions. However, the partnership aims to help the retailer — which has over 200 company-operated c-stores in addition to over 1,000 locations in its distribution network — move faster from a technological perspective, according to Howard Hyche, chief information officer for Majors.
"Partnering with ResultStack gives us a real opportunity to tackle the inefficiencies that have lingered in our industry for far too long,” Hyche said in the announcement.
This won’t be ResultStack’s first foray into convenience retailing. According to its website, it has worked with both Pilot and Cumberland Farms.
"Majors Management runs a business where the operating environment is genuinely complex and the stakes are tangible — fueling transactions, pricing decisions, and customer touchpoints happening every minute across a national network,” Ben Farmer, CEO of ResultStack, said in the announcement. “That's where the AI and machine learning capabilities we've invested in for years actually pay off."
Majors is one of several convenience retailers to invest in AI this year. Others have included Casey’s General Stores, Loop Neighborhood Market, Urban Value Corner Store and Huck’s.
