Dive Brief:
- Casey’s General Stores is rebranding the 24 Pak-A-Sak convenience stores it acquired earlier this year, according to a late October blog post on the Iowa retailer’s website.
- A Casey’s spokesperson said the retailer began converting Pak-A-Sak’s locations in Amarillo and across the Texas Panhandle to the Casey’s brand last week, with all conversions expected to occur over a couple of weeks.
- The deal, which the company confirmed in August, highlighted Casey’s continued focus on growing in Texas.
Dive Insight:
Although rebrands are common when Casey’s acquires another convenience store chain, neither Casey’s nor Pak-A-Sak confirmed that conversions would be part of the acquisition when the deal was first announced.
That question has now been answered, as the rebrands are underway. Some locations may temporarily close during the transition process, according to Casey’s blog post.
“Pak-a-Sak has proudly served generations of guests across the Texas Panhandle,” Casey’s said in its post. “Now, its stores and team members are beginning a transition to Casey's, bringing together two companies that share a commitment to quality, community and friendly service.”
Casey’s added that as locations get converted, the company will introduce its well-known foodservice products, such as its handmade pizzas and full menu of prepared options.
“We are grateful for the trust Pak-a-Sak guests have placed in their local stores over the years,” Casey’s said. “We look forward to earning that same trust, serving our new neighbors and becoming part of communities across the Texas Panhandle for years to come.”
Pak-A-Sak’s owners exited the industry after nearly 50 years in business, sharing in a statement in August that they sold to Casey’s “because we care deeply about the future of this company.” Pak-A-Sak joined a slew of small convenience operators leaving the industry this year as economic headwinds create numerous financial and operational headwinds.
“We are excited to welcome Pak-a-Sak team members to Casey's and build on the service and community relationships they have established across the region,” Casey’s said in its post.
